In Vermont’s largest city, it can be hard to be seen and heard above the crowded landscape of websites in Burlington, VT and the surrounding area. One of the keys to SEO in a market like Burlington is recognizing the competition at a local level. This is especially true for many products and even more so for services, because by their nature they’re locally provided to people in the Burlington area.
Work needs to be done with each business to determine what keyword phrases they should be concentrating on the most.
- Input from the client
- Research on related keyword phrases
- Search volume
- Check the competition
Once the strategy is in place, the optimization work begins.
SERP (search engine results page) rankings are measured at every step of the way. This measures your position on Google for a given search term. This must be checked regularly to be able to observe the progress of the SEO. There are other measurements like page speed that are measured less frequently but are also important SEO factors.
Use this contact form to get started on your website’s SEO today.